The Value – Issue #11: TalkAUTO 2018 Another Massive Success

Welcome to The Canadian Black Book – The Value. Our goal is to provide our clients and partners with news, event updates, new initiatives and opinions from Canada’s trusted source for vehicle values and automotive insights. In this edition we cover:


2018 TalkAUTO Canada Another Massive Success
Seventh Annual Keeps Streak Alive Hosts More Auto Industry Execs Versus any Previous Year

Event Recap Video Available at: 

The seventh annual TalkAUTO Canada Conference, hosted by Canadian Black Book and J.D. Power, took place November 7th and was, as in every year before it, the largest event in terms of attendance since its inception in 2012.  Over 450 executives from the auto industry, financial sector, media and more converged at the Universal Eventspace in Vaughan, to get involved in discussion, witness top tier keynotes and socialize amongst the industry’s key influencers.

The 2018 edition of TalkAUTO Canada was themed ‘Who Moved My Keys? Adapting to Change in a New Marketplace’, a play on the popular motivational business fable and New York Times Bestseller – ‘Who Moved My Cheese’.  The topic was timely given the unrelenting change in today’s auto sector..

“There is a lot of change going on, which is the theme of TalkAUTO, and we need to come together to these kind of events to share ideas and hear what we all have to say, which can help us to better position all of our businesses for the future,” says Brad Rome, President, Canadian Black Book.

A major highlight of TalkAUTO was the lineup of guest and keynote speakers who encapsulated this year’s theme.  2018 was headlined by Sheryl Connelly, manager of Global Consumer Trends and Futuring, Ford Motor Company, who grabbed the audience with deep insights into shifting global priorities, political upheaval at home and abroad, and  a spotlight on social inequity which has upended the status quo and left many feeling disoriented.

Attendees come from a wide variety of automotive industry segments, with strong representation from manufacturers, retailers, financial providers, data providers, marketing agencies, aftermarket suppliers, and media.

“We think the automotive industry is  due for change and that disruption is coming for the automotive business, which is why we are spending our time at TalkAUTO discussing how we can best adapt, and ultimately thrive,” says JD Ney, Automotive Practice Leader, Canada, J.D. Power.

Other featured expert speakers, included:

  • Jeff Schuster, President, Americas Operations and Global Vehicle Forecasts, LMC Automotive talking about his ‘Outlook Canadian Automotive Market
  • Chris Hodges, VP, Customer Experience and Digital Solutions, J.D. Power, discussing ‘Digitally Enable CX
  • Brian Murphy, VP, Research & Editorial, Canadian Black Book, presenting the ‘Canadian Black Book Market Briefing’
  • Richard Wallace, Vice President, Transportation Systems Analysis, Center for Automotive Research, explaining ‘New Mobility: Connected, Automotive, Shared (and Disruptive)’
  • Dan McGrath, Chief Operating Officer, Cineplex Entertainment, presenting ‘Staying Relevant – The Cineplex Diversification Story

As in years past, another key piece that holds the audience in the seats are the lively Dealer Panel and F&I Panel, which shine light on the issues and change affecting those spaces.  For more TalkAUTO Canada details go to  and on Twitter follow the hashtag #TalkAUTOCanada.

For a glimpse at this year’s event:  2018 TalkAUTO Canada see the wrap-up video .


For more information or media requests please contact:

Conrad Galambos
Media Relations
Canadian Black Book
Geno Effler
Corporate Communications
J.D. Power


Leave a Reply

Your email address will not be published. Required fields are marked *